LifeWay opens new store in Sterling Heights
STERLING HEIGHTS, MI – LifeWay Christian Stores recently opened a new store in Sterling Heights. The new 5,400-square-foot store features Bibles, books, reference tools, children’s products, Christian music and movies, gifts, Bible studies and church supplies. In operation for more than 90 years, LifeWay Christian Stores is the largest Christian bookstore chain in the U.S. with more than 170 stores in 31 states.
Cossy Pachares, vice president of LifeWay Christian Stores, said he is excited for the opportunity to serve the Sterling Heights community. “LifeWay Stores’ desire is to come alongside individuals, families and churches as they seek to know and serve God by providing biblical solutions that spiritually transform lives and communities,” Pachares said. LifeWay Christian Stores will celebrate its new location in Sterling Heights with a grand opening through July 8. This will mark LifeWay’s first store presence in Michigan. There will be some special offers and discounts along with giveaways during the grand opening celebration.
Located in the Clinton Valley Shopping Center on Schoenherr Road near Office Depot, the store is open 10 a.m. – 9 p.m. Monday through Saturday. LifeWay Christian Stores are closed on Sundays to give store associates time for worship, family and rest. The LifeWay store filled the location previously occupied by a Family Christian Store, which recently closed all of its stores. “Our hope and prayer is that people and churches will give us an opportunity to serve them,” Pachares said. “We have store employees who are trained to help. We match the prices of any online or brick-and-mortar store. And because we are a nonprofit ministry, when people support their local store, it enables more people to be reached with the gospel and for us to remain in the communities.”
The Sterling Heights store is one of four new stores nationwide in locations where Family Christian Stores previously operated. The other locations are in Boise, Idaho; Fort Wayne, Ind.; and Mentor, Ohio. “Many people don’t realize LifeWay already has stores in 141 of the previous Family Christian Store communities,” Pachares said. To get to know previous Family customers better, LifeWay is offering special discounts and allowing customers to “trade in” an unused Family gift card for $20 off their first purchase in any LifeWay Store until the end of July. “We are looking forward to serving everyone!”
LifeWay Christian Stores are owned and operated by LifeWay Christian Resources with headquarters in Nashville, Tenn. The nonprofit publishing and retail company is known for publishing best-selling author Beth Moore, the New York Times bestseller The Love Dare, the Christian Standard Bible translation and other Christian resources as well as being the largest Christian bookstore chain in the U.S.
ABOUT THE AUTHOR
Carol Pipes is director of communications for LifeWay Christian Resources.